How can design be used to emotionally affect and alter a football fan’s experiences?
My FMP explores how design can be implemented in a range of different ways to improve a football fan’s matchday experiences, targeting three key demographics - disability/mobility issues, hardcore fans and the younger generation.
I created a bespoke booklet to present my final virtual model containing all the different design methods I used throughout my project. This went alongside my branding created for the mock-up model, using a unique pattern inspired by my case study and their badge.
An example of one of the spreads taken from my FMP book in which I needed to create an effective editorial design to present my work. This spread displays a few examples of where I implemented and created some designs for my virtual model.
The blurb of my FMP book, summarising my project whilst also displaying a wide shot of my virtual model.
Page spread taken from my book displaying the Wayfinding design I created, inspired by my branding and logos.
The physical copies of the brochure I created, including a custom made cut that displays the pages underneath allowing for easy navigation and for the branding and colour palette to really pop.
An explanation behind the design of my brochure page.
An explanation behind the process of creating branding for my project.
The front cover and hero image of my virtual model and brochure.
An explanation of my virtual model.